Author / Sarah Ellinwood
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The Cost of “Just Get It Done”
(Especially Before JPM) Back when I was first learning how to do Western blots as a PhD student, I had to go on the hunt for antibodies for my experiments. And as a relatively new scientist who didn’t yet know which suppliers had a great reputation (and which ones decidedly did not), I thought…
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Branding Jargon 101: Creative Terms Every Biotech Founder Should Know
(Part 1) Scientists know a thing or two about jargon. After all, the majority of the proteins they work with have acronyms that look like someone spilled alphabet soup on the floor and just went with it. Every field develops its own shorthand, and when you’re communicating complicated ideas with other people who understand them,…
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